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PPC Samurai Has Evolved Into Adpulse

2 October 2024
2 minutes read

After years of supporting digital agencies through PPC Samurai, we’re excited to announce that PPC Samurai has been superseded by our new and improved platform, Adpulse

PPC Samurai was initially developed to solve scaling issues I encountered with my own digital agency. It quickly gained traction with industry peers, and in 2017, I made the decision to evolve it into a commercial SaaS product. PPC Samurai initially supported Google Ads and later expanded to include Microsoft Ads.

However, the paid media landscape has changed dramatically over the years, and so have the needs of agencies and advertisers. This led us to create Adpulse—a solution designed for the modern demands of digital marketing, built on the lessons and experiences gained from PPC Samurai, which supported thousands of agencies worldwide.


Adpulse logo

What’s New With Adpulse?

Adpulse is built for the future of paid media. It not only continues to support Google Ads and Microsoft Ads, but it also brings in Meta (Facebook), LinkedIn, and Amazon Ads, with plans to add even more platforms. 

Our core philosophy with Adpulse is centered around a Portfolio-first approach, helping agencies manage multiple clients with ease. This allows users to focus their attention where it matters most—on accounts that need it—while performing optimizations directly within the platform, without constantly switching between ad interfaces.


Why Switch to Adpulse?

Adpulse isn’t just a new name; it’s a completely evolved platform that’s designed to save agencies time and improve client performance. Some key benefits include:

  • Enhanced budget management
  • Greater visibility into portfolio performance
  • Advanced search term management, including control over Close Variants to reduce wasted spend
  • Deep insights and actionable optimizations that truly enhance performance
  • De-centralized team support makes it easier for agencies with distributed teams to collaborate and drive results

Agencies that have already adopted Adpulse are experiencing transformational results. Not only are they saving time, but they are also preventing client churn by quickly identifying and addressing performance issues.

Whether you’re looking for better visibility, smarter optimizations, or more control over your ad spend, Adpulse is here to help.

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We believe Adpulse is the best platform for the modern agency, and we’re excited for you to experience it for yourself.

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