Adpulse helps you move the needle on campaign performance

Managing multiple PPC accounts is complex at the best of times, so knowing which accounts need your attention at a glance is vital in order to stay on top of issues and prevent anything from falling through the cracks.

The Adpulse dashboard does exactly this for you - it’s your daily go-to summary that clearly details what’s happening across your client accounts so you can easily identify which accounts need attention.  

Our suite of manual and automatic tools give you the ultimate control over how your PPC campaign spend is managed.

Manage thousands of budgets with ease, in a fraction of the time.

Our Optimization Dashboards automatically organize your data into useful categories. Dive into Keywords, Campaigns, Devices, Search Terms, Asset Groups, and Products and quickly prioritize what needs your attention first.

Take action in-app, with each Dashboard having distinct Actions: add negatives, update bid strategies and bid modifiers, pause keywords, and add keywords - all individually or in bulk. With more actions coming.

Alerts provide the safety net for managing lots of accounts and campaigns, so you don't need to worry if things are going wrong as we'll let you know if they do.

From Opportunities to Best Practices, we've leveraged decades of experience to build practical Insights that will help you improve the performance of your campaigns

Some examples:

The Asset Group and Product Performance dashboards automatically break up your data into useful categories. No more data diving to look for opportunities or to identify areas in need of critical attention; Adpulse serves them up for you - no more pivot tables required!

The Adpulse Search Terms dashboard lets you manage search terms 80% faster…and no, that’s not a typo.

Whilst Close Variant (intent) matching can help you to reach more potential customers, it can also produce poor quality or irrelevant search matches that don't align with the business offering. We’ve all been there.

And there’s no way to opt-out. 

So we built a tool to analyze, surface and control them, helping you drive better performance for your accounts.

Manage all the channels you need in one platform. All functionality is the same across all platforms - except where not applicable, for example, there are no Search Terms in Meta or LinkedIn. 

Currently, Adpulse supports Google Ads, Meta Ads, Microsoft Ads, LinkedIn Ads, and Amazon Ads.

Adpulse is built for Agencies and we know how important Agency workflows are. How painful - and time-consuming - it can be switching between multiple platforms just to get basic data.

We also know that there is a lot of noise in the day-to-day, so critical alerts need to cut through that noise to ensure they are actioned quickly.

This is why our integrations are focused on enhancing how Agencies use Adpulse and build upon the value it offers a busy Agency.